Thank you for being interested in knowing more about this space and me.
My name is Judy.
But some of you may know me as Hoi Yin which I sometimes like to refer to as my ‘professional name’ although actually, it’s my Chinese (birth) name. I know – confusing! But it explains the domain name which I’ve now revealed is definitely eponymous. In case you were ever wondering, Hoi 海 means ocean and Yin 燕 means swallow (bird). The older I get, the more I realise how fitting the name is for me since I value my freedom hugely! Even if I’m not travelling, my mind is constantly going places so being creative helps a lot to nurture that energy.
I graduated in BA (Hons) Fashion Design from the University for the Creative Arts, Rochester in 2014 with a 2:1. In truth, I was 1% off from a First which at the time, was gutting however I’ve turned it into a friendly reminder to always work hard – even for 1% progress. Weirdly (or not), I didn’t follow the fashion route. It was a big decision but for me, it felt like the right one. It wasn’t that I no longer loved fashion (I still do) but it was the sustainability of the model or lack of, that I felt didn’t align with me and my values as a designer. I needed to think about what I was contributing – a problem or a solution?
Today, I am working as a Marketing and Communications Officer for a small theatre company. It’s not my end goal but I’m getting closer and continue to absorb everything around me like a sponge. I sometimes get to create some cool graphics too whether it’s a new event flyer or social media post with no one to teach but myself. Constant trial and error. Constant self-critique. The ultimate dream is to work with other like-minded creatives one day.
I have a keen eye for colour and texture and always look to use them in a playful nature. Somehow, this seems to translate across all my creative projects whether it’s painting, photography or even how I dress!
Some of my (made-up) mantras include…
This could be a really good idea or a really bad idea…let’s try it out.
Process to progress.
All creative things aside, my tutor at university who I am nicknaming ‘M’ told me I had a real knack at writing after submitting a couple of reflective statements throughout the year. I wasn’t convinced at first but his words became of encouragement. Since then, I created this blog to share, create and communicate with you all my passions, my thoughts, my perspective. Enjoy!
If you would like to get to know me more, I’m most active on Instagram – especially as it has become somewhat my microblog.
Other links you might find useful: